Top Sports Rankings
Leading athletes and sports personalities with global influence
Last updated: March 26, 2025
Total Influencers
1
Average Score
95.0
Average Growth
8.5%
Frequently Asked Questions
How do you compare athletes across different sports?
We normalize metrics across sports to account for differences in global popularity and audience size. For example, soccer/football has a larger global audience than American football, but we adjust for this when ranking individual athletes. Performance excellence, global reach, and cross-sport recognition are key factors.
Do retired athletes appear in these rankings?
Yes, retired athletes can and do appear in our rankings if they maintain significant influence. Many athletes have greater influence after retirement through business ventures, media roles, or philanthropy. We rank based on current influence, not past athletic achievements.
How do you measure an athlete's commercial influence?
Commercial influence is measured through endorsement deals (both number and value), branded product lines, business ventures, and commercial social media activity. We also track metrics like merchandise sales, licensing deals, and media properties when this data is available.
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